Are you doing an after-action review, or do you even know what that is? Well, back when I was an engineer, we called them ‘post-mortems’, but I way prefer ‘after-action reviews’. What it is is you go through whatever you’ve tested before, whether it be a launch when you’re doing budgets, whatever the thing is… View Article
What is the right way to launch anything? Well, there’s no right or wrong way, right? But, I highly recommend doing what I call a beta. Now, Jeff Walker calls it a seed launch, whatever you want to say, it’s a test. It’s taking whatever this idea is and testing it to a real audience… View Article
Alright, stop for just a second. When was the last time you took a real vacation, one without your laptop or bringing it just in case or checking your phone all the time? Or being and thinking about your business, being somewhere else and not being present with your friends or family or getting that… View Article
Do Nootropics actually work? More than just the placebo effect work? I had a client last week who actually asked me that question and here is my answer. Yes, but… We actually sent my clients a client testing Nootropics pack. We sent that client last week with 3-4 different Nootropics because what has a tendency… View Article
What is the mismatch problem? Well, Malcolm Gladwell, the amazing author of “The Tipping Point,” was talking about something that he calls the mismatch problem. He did a keynote speech all about the problems of the modern hiring world but he related it back to sports. So, he said the combines that actually picked the… View Article
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